Start-up case studies

Here's how I started a new business after redundancy

After working in the construction industry for many years, Julian Kite has bounced back from the disappointment of redundancy with an innovative new business venture inspired by his three pet dogs!

Pet problems

Julian used his redundancy money to launch East Midlands-based 'justkennels' and the idea was a simple one. Julian said, “I've got three dogs that kept getting splinters from chewing at their wooden kennels. That's when I got the idea to design them a brick one. Friends and family who saw the new brick kennel were really impressed and their reaction gave me the confidence to start building them for other people.”

Julian got in contact with the regional Business Link service after a visit to his local Job Centre and has worked with them closely ever since to benefit from the specialist services and support they provide.

Business is booming

 “I was advertising in the local paper but Business Link gave me the idea to go countywide in my approach. The business has really taken off.”

justkennels design and build dog kennels to any personal specifications. They can resemble just about anything and are easy to clean and maintain.

Although Julian is currently a sole trader, his order books are full, and his reputation is growing. As the only business providing this unique type of service nationwide, he is looking to expand in the near future.

Thumbs up for Business Link

"I am really busy despite the downturn in the economy and business is incredible at the moment! Business Link were really helpful. I think it's a good idea to get as many other people's opinions on board as possible and being able to get an objective view is very reassuring. Starting a business takes an awful lot of time and dedication but it is well worth it in the end. There is an enormous of satisfaction to be gained by seeing your idea and business grow.”